2022 was quite a year! As soon as New Year’s Day was over, our presses ran at full capacity printing millions of labels, shrink sleeves, pouches, stick packs, and sachets. In fact, over the last 12 months, we produced an estimated 600,000,000 units. Our employees have a front-row seat to thousands of new packaging designs,…
Covid has consumers yearning for happier times, which has translated into today’s throwback trends dominating fashion, beauty, and graphic design. But these vintage vibes have been updated with contemporary twists giving way to a more modern feel. The presses at Overnight Labels have been busy this year printing an array of labels, shrink sleeves, and…
The conversation about planet-friendly packaging has hit peak levels. In fact, a Nielsen study found that 73% of millennials are willing to pay more for sustainable products. Major brands like Loreal and Nestles are listening to their customers by setting environmentally conscious goals with deadlines that are around the corner. So how does that square…
Award-winning labels, shrink sleeves, flexible packaging and prototypes We’re leaders in the sustainable printing movement An extensive background in all phases of co-packing and filling Over 35 years of experience in a wide range of industries, including nutraceuticals, sports nutrition pet, food, beverage, health & beauty Expertise in high-end finishes, foils and specialty varnishes…
Stand-up pouches, single-use sample packets, stick packs and bags; the growth of the flexible packaging segment continues to explode. But long lead times and high minimums often curtail small to mid-size brands from adopting this popular format. Even if a company can find a converter who promises low MOQs or rapid lead times, the quality…
Sustainable, embellished, smart, and tactile; innovation has driven the label business to explode over the last few years. Brand owners have a plethora of label options to choose from, but it’s important to start by selecting the printing process since it impacts the entire project. In the great debate between flexographic or digital printing, these…
Packaging needs to be on point in order to stand out on shelves and online. But with so many beauty products fighting for attention, bold color choices or unique container shapes may not be enough. Specialty labels with eye-catching finishes, tactile coatings, or a combination of both deliver the wow factor that is influencing today’s…
No matter how great a product is, the packaging could be the deciding factor for many consumer purchases. That’s why it’s important not to skip the prototyping step when launching a new product. Creating a comp is crucial as it allows marketers, designers and engineers to try out packaging effectiveness by reviewing and testing its…
Brand owners know that their packaging needs to be on point in order to stand out on shelves and online. But with so many products fighting for attention, bold color choices or unique container shapes may not be enough. Over the last few years, specialty labels have been the break-out stars in the packaging…
Brand owners know that their packaging needs to be on point in order to stand out on shelves and online. But with so many products fighting for attention, bold color choices or unique container shapes may not be enough. Over the last few years the break-out stars in the packaging world have been tactile…